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AI product discovery infrastructure

AI product discovery infrastructure for e-commerce teams

When shoppers ask AI assistants what to buy, only a few products get named. Geoffy helps merchants become one of those named products by structuring catalogue data and product pages for AI-first discovery.

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Data, discovery & contentAI discoveryGEO

Who it is best for

  • Retailers and DTC brands

    Merchants with medium to large product catalogues.

  • E-commerce teams

    Teams whose product data is fragmented across platform, CMS, supplier files and review sources.

  • E-commerce marketing teams

    Teams that want measurable AI visibility outcomes, not only traditional SEO metrics.

  • Agencies

    Agencies adding a productised generative-engine-optimisation capability for client portfolios.

What it helps clients achieve

  • Better visibility in AI-generated product recommendations.
  • More coherent, machine-readable product data.
  • Faster deployment without replatforming.
  • Ongoing measurement and iteration instead of one-off optimisation.
  • Transparent, first-party implementation on the merchant's own domain.

Core capabilities

What it actually does

  1. Optimise Available now

    Engineers product pages so AI engines can read and cite product information confidently — structured answer layers across buyer intent depth, claims verified against product data, and a structured-data layer aligned to visible page content. No hidden AI-only content.

  2. Monitor Early access

    Tracks whether products are named for real buyer questions, shows cited sources and competitive presence, and flags whether a gap is an on-page fix or an off-site authority problem.

  3. Influence Early access

    Supports citation improvement where on-site fixes are not enough — citation-oriented briefs, outreach packs and source-grounded recommendations in a measure, fix, re-measure loop.

  4. Platform support On the roadmap

    Live on Shopify and WordPress/WooCommerce. Magento, BigCommerce and Adobe Commerce are on the published roadmap.

Evidence

Proof points

  • Published positioning includes software-style monthly plans, a first-party publishing model and transparent implementation mechanics on supported platforms.
  • No named customers or quantified metrics are published yet.

Qualification

Fit assessment

Best fit if

  • You rely on product discovery for growth.
  • You need AI-visibility improvement with measurable progress.
  • You prefer first-party implementation over marketplace dependency.

Not a fit if

  • You only need lightweight copy edits.
  • You want a one-time experiment without ongoing monitoring.
  • Your catalogue is very small and mostly static.

Our read

Where we see the fit

Two of the three capabilities are still early access, so treat this as a pilot rather than a rollout. The Optimise layer is the part that stands on its own today.

Next step

Interested in Geoffy for your catalogue?

We validate fit, define the pilot scope, and coordinate the introduction.

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